We specialize in
What is lead generation?
We refer to lead generation as the process of generating business leads. While lead generation, by definition, involves using both inbound and outbound techniques to generate leads, most small businesses prefer inbound strategies.
What is a business lead?
By definition, a business lead, or sales leads, is a person who demonstrates interest in the services (or products) provided by a business. Most of the time, business leads express interest by sharing their contact information such as a phone number.
Why is lead generation important?
We specialize in inbound marketing strategies, specifically search engine optimization. According to UberSuggest, search engine optimization is the most effective lead generation strategy for small businesses. Unfortunately, search engine optimization does not generate leads by itself… Sometimes, website developers attract hundreds of website visitors without collecting any contact information of potential customers.
At Orso Leads, we design websites to convert website visitors into customers. For example, we boost conversions with call-to-actions on each web page.
Through digital marketing, we reverse the stereotypical customer-to-business relationship regarding lead generation. We stay away from aggressive marketing tactics like cold call because potential customers despise cold calls from businesses. Instead, we engage prospective clients through online avenues.
We create digital marketing campaigns through a combination of marketing methods. First, we design mobile-friendly websites optimized to convert website visitors into customers. Second, we perform search engine optimization to attract website visitors to the website. Last, we set up pay-per-click advertisements to capitalize on generating as many leads as possible. At Orso Leads, we recommend small businesses focus on lead generation to expand their business operations.
Do you want
Hey, I’m Michael Orso. I’m determined to make a business grow. My only question is, will it be yours?
According to Google, business citations boost search traffic through Google Maps for local businesses. We provide citation building services for small businesses. We establish trust between small businesses and search engines through our citation-building.
Search Engine Optimization
Search engine optimization, or SEO, is extremely important for businesses on Google! If you’re interested in utilizing search engines to grow your business, then you need to rank at the top of the page. Typically, people will only look at the top few results of any search.
Do you have an appealing website design? Website design plays a key role in the success of digital marketing campaigns. At Orso Leads, we design mobile-friendly websites that convert website visitors into customers. Today, websites are just digital business cards.